Elaina Fagan Darden, the interior designer, textile designer, and tastemaker, created a Texas-based brand where inspiration is drawn from gardens, classical architecture, travel, and chic interiors. Every project in her firm embraces a classic touch with flair: cheerful, layered, and a touch unexpected—honed and perfected by Elaina herself. Her style is an idyllic balance of beauty and practicality. The branding exudes enduring charm, conveying a sense of Elaina’s artistry and craft, with subtle nods to nature reflected in the organic shapes and botanical motifs. The brand identity perfectly captures Elaina’s design philosophy—elegant yet welcoming, with a timeless quality that feels both fresh and familiar.