Shay Fox Jewelry

BRAND IDENTITY, CUSTOM ILLUSTRATION, & ART DIRECTION

Shay Fox Jewelry is a custom jeweler and heirloom designer based in Texas. The brand’s mission is to create stunning, one-of-a-kind pieces that will be treasured for generations. Shay’s vibrant style and personality shine through in the brand, which embraces “fun, bold, happy” design elements—words SFJ uses to describe its beautiful gemstones and signature creations. With its bright color palette and lively illustrations, Shay Fox’s brand identity stands out in the luxury market, offering a fresh and distinctive take on custom, fine jewelry.

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